“If you’re looking for an ironclad way to seize the attention of your ideal audience, you should look no further than someone who already has their ear”
The key to successful influencer marketing is Authenticity
The ROI of an influencer campaign is directly linked to the level of engagement
The level of engagement is in turn directly linked to the Authenticity of the post
The Authenticity of the post is highly corelated to the perceived credibility of the person posting
Successful influencer marketing is about relationships not transactions.
With the number of influencers increasing daily it is crucial that a brand aligns with an influencer that best reflects that brands values.
All Sway My Way influencer posts are declared as sponsored posts. #paid partnership with …
We only engage influencers that reflect our values and ethics. Our influencers are selected on the following basis :
All our influencers carry
a Duty of Care
a Social Conscience
an Environmental Awareness
champion Sustainability
a high level of creditability in their posting
a like-minded audience
Do you wish to:
Create awareness and attract a wider audience
Increase brand
engagement
Drive
Conversions
Improve the Brand
Image
How we work – keeping it Smart and Simple.
Brief: We will send you our Sway My Way Campaign brief form. This will allow you to outline your campaign objectives and any preferences around content
Proposal: We will send a suggested influencer marketing strategy. Included will be the best fit suggested influencers for you to choose from.
Content: Selected influencers will then create content for your approval
Sway: On approval our influencers will roll out their posts
Metrics: On campaign completion, you will be provided with a campaign performance report. This will provide metrics that objectively measure the performance of your campaigns.
